Thirty Days Sober / Sleep
SleepWhy people sleep better without alcohol
Seven in ten Dry January participants say they slept better. Here is what the surveys found, and what to drink in the evening instead.
Updated Researched by the Thirty Days Sober team

Sleep is the benefit people mention most. In the University of Sussex survey of Dry January 2018 participants, 71% said they slept better. A follow-up study of the 2019 challenge found 72%. Alcohol Change UK, which runs Dry January, reports 70% sleeping better in its own summary of the research.
A January 2026 review by researchers at Brown University looked at 16 studies covering more than 150,000 people and linked taking part in Dry January with better sleep, mood and general health.
The evening problem
For most people the hard part is the habit, not the alcohol. A drink marks the end of the working day. Swapping it for something that still feels like a ritual, a cold can or a proper glass, keeps the habit and drops the alcohol.
Research by Trip and Censuswide in January 2026 found 58% of Millennials say alcohol is no longer their favourite way to unwind.

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IMPOSSIBREW is brewed for exactly this moment. Its Social Blend of L‑theanine, ashwagandha and magnesium was developed with Dr Paul Chazot, Chair of Pharmacology at Durham University. In their study of 700+ people, 84% felt more relaxed. It helps you sleep better, and you wake up clear.
Sources
- University of Sussex: Dry January, better sleep, saving money and losing weight
- University of Sussex: participants still drinking less six months later
- Alcohol Change UK: the evidence behind the Dry January challenge
- Brown University: what the research says about Dry January
- Grocery Gazette: one in three adults drinking less during a record Dry January
In depth

What actually happens in 30 days without alcohol
The best-known study of a month off measured blood pressure, weight and insulin resistance before and after. Here is what it found.
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Your liver after a month without alcohol: what the NHS says
Fatty liver can usually recover when you stop drinking. Later damage is harder to undo. The facts, from the NHS and the British Liver Trust.
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Dry January by the numbers
17.5 million people planned a dry January 2026. Who takes part, why, and what it does for drinking six months on.
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A third of 16 to 24-year-olds now drink no alcohol
Young adults are the driest generation on record. What the surveys say, and what they drink instead.
Read the articleRelated sites
- Best Dry January drinks: What to drink in January
- Best low calorie beer: The lightest beers
- Best functional beer: Drinks that help you unwind